PORTFOLIO

Packaging + Product Graphics

Thoughtful packaging carries your brand into the physical world—creating a memorable experience before your customer ever reaches the product inside.

SELECTED WORK

Designed from every angle.

Good packaging does more than look attractive. It organizes information, communicates a story, supports the product, and makes every visible surface feel intentional. These projects show two very different approaches to turning a brand into something customers can hold.

EQUESTRIAN PACKAGING

Adrienne Hendricks Saddlery

A custom saddle box designed to make receiving a saddle feel like an experience—not simply a delivery.

The complete box carries Adrienne Hendricks Saddlery’s identity across the exterior while rewarding the customer with thoughtful details as it is opened. Branded interior flaps extend the story into the unboxing experience, and whimsical hand-drawn horses add an unexpected moment of delight to the bottom of the box.

Every panel was designed in relationship to the box’s structure, giving the packaging a cohesive look from the closed lid to the final hidden illustration.

Project details

  • Packaging Design
  • Dieline Artwork
  • Custom Illustration
  • Print Preparation
  • Production Coordination
Adrienne Hendricks Saddlery box shown from the top
Bottom Adrienne Hendricks Saddlery custom saddle box
Long side of the Adrienne Hendricks Saddlery custom box
End panel of the Adrienne Hendricks Saddlery custom box
Inside flaps of the Adrienne Hendricks Saddlery box featuring pegasus and horse illustrations

SPECIALTY FOOD PACKAGING

Twice Cracked Coffee Company

A bold coffee pouch that combines shelf presence, flexible roast labeling, brand storytelling, and practical product information.

The front establishes an immediately recognizable look while leaving room for the roast-specific label system. The back turns essential information into part of the design, balancing the company story, social-purpose message, ingredients, and required product details without losing the brand’s personality.

The result is a polished package that works as a complete piece—from the first impression on the shelf to the story a customer reads at home.

Project details

  • Packaging Design
  • Label System
  • Content Organization
  • Print-Ready Artwork
  • Product Presentation
Front and back views of the Twice Cracked Coffee Company glossy black coffee pouch

HAVE A PRODUCT IN MIND?

Let’s create packaging that represents your business as well as the product inside.

Whether you need a label, pouch, box, retail package, or other customer-facing product piece, I can help shape the information and visuals into packaging that feels unmistakably yours.

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