by Cyndi | Sep 5, 2019 | Branding
So often you hear the words “brand” or “branding” and into your mind pops at least a handful of well-known logos from shoe companies, fast food restaurants and the computer industry. I’d wager this happened to you. Did the Nike swoosh, golden arches from McDonald’s,...
by Wendy | Jun 8, 2015 | Branding, Graphic Design, Logo Design, Marketing
When we are working on designing a logo, there are many variables to consider, and the most important one is “how is the intended target audience going to react to the logo?” Really, it doesn’t matter if I think it’s an artistic masterpiece, or...
by Wendy | Oct 30, 2013 | Branding, Business, Marketing, Website
When was the last time your website was updated? I’d guess for most people, it’s been a while. A lot of businesses treat a website like it is a one time project that they don’t have to think about once they say goodbye to their website designer....